SEO Services

WordPress SEO Services That Start Where Most Agencies Stop

Most SEO agencies hand over a keyword report and call it a strategy. WPOPS does it differently — because we already manage your WordPress site, every SEO fix we recommend gets implemented immediately, not added to a backlog. Technical issues, schema errors, slow load times, thin pages — we find them and fix them as part of the same engagement. No handoff. No waiting on a developer.

Reviewed by Manny, Founder of WPOPS

94 PageSpeed avg

Perform plan clients average 94 PageSpeed scores — speed that protects rankings and conversions.

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What's included

What's Included in WPOPS SEO Services

We cover the full technical and on-page SEO stack for WordPress sites — without content mills, link schemes, or guaranteed-ranking promises.

Technical SEO Audit and Fixes

Every engagement starts with a full technical review — crawlability, indexation, Core Web Vitals, canonical tags, redirect chains, sitemap health, and robots.txt. Issues get fixed, not just reported. Because we manage your wordpress maintenance, we implement changes directly rather than writing a report for someone else to action.

On-Page Optimisation

Title tags, meta descriptions, heading structure, internal linking, and content depth — optimised per page against real search intent. We map every page to a keyword cluster before touching it, so changes are strategic, not cosmetic.

Local SEO

For service businesses targeting specific cities, suburbs, or regions, we build location page structures, implement LocalBusiness and AggregateRating schema, and align content to the searches that drive actual enquiries. We ran this exact approach for Auzz Painting Service in Perth — suburb pages now ranking across 15+ local search terms where they had zero visibility before.

Schema Markup

FAQPage, Article, Service, LocalBusiness, BreadcrumbList, AggregateRating — implemented correctly, verified in Google's Rich Results Test, and maintained as your site evolves. Schema is built into every page we optimise, not bolted on as an afterthought.

WooCommerce SEO

Product pages, category architecture, faceted navigation, structured data for products and reviews — WooCommerce sites have SEO requirements that generic WordPress guides don't cover. We handle the full stack: technical cleanup, product schema, internal linking between categories and collections, and page-speed optimisation specific to WooCommerce's heavier page weight.

Content Strategy

Keyword clustering, content briefs, and editorial planning aligned to search intent — so every post or page you publish has a clear reason to exist and a realistic path to ranking. We don't write volume for volume's sake. Every piece maps to a keyword cluster, a buyer stage, and an internal linking target.

Core Web Vitals and Performance SEO

Page speed is a ranking signal and a conversion signal — a slow site loses both search position and the visitors it does attract. We optimise load time, LCP, INP, and CLS at the WordPress level: image compression, caching configuration, script loading order, and eliminating render-blocking resources. Our Perform plan clients average 94 PageSpeed scores.

We don't sell backlink packages
We don't write AI-generated content and call it an SEO strategy
We don't promise page-one rankings on a timeline — anyone who does is selling you something that won't hold
We do the technical and structural work that makes your site rankable, then build content on a foundation that lasts

Who we work with

Who We Work With

From solo operators to agencies and ecommerce — SEO that fits how WordPress teams actually ship.

Small business

SMB

Small Business Owners

You built the site to get customers, not to manage plugins and chase Google's algorithm. WPOPS handles the technical layer — search visibility, speed, structured data, local rankings — so you stay focused on the business. No jargon, no monthly SEO reports full of metrics that don't connect to revenue.

Partners

Agency

Agencies

If you're reselling SEO services to clients or need reliable SEO delivery under your own brand, WPOPS operates as your white-label technical team. We handle implementation, you handle the client relationship. Branded reporting available from the White Label plan.

Publishers

Publish

Publishers and Membership Sites

For content-heavy sites where organic traffic is the primary growth channel, we focus on topical authority, internal linking architecture, and the technical foundations that let Google crawl and index efficiently at scale. If your revenue depends on search visibility, the SEO work needs to be maintained, not set-and-forgotten.

Commerce

Store

WooCommerce and eCommerce Stores

Product discovery through search is one of the highest-intent traffic sources available to an ecommerce store. We optimise category pages, product schema, internal linking between collections, and site speed — the four factors that move the needle most for WooCommerce stores in competitive categories.

Hospitality

Local

Hotels, Resorts, and Hospitality

Local search visibility drives bookings. We implement LocalBusiness schema, optimise for location-based search terms, manage Google Business Profile signals, and build the technical foundations that put your property in front of travellers actively searching in your area. If you run WordPress as your booking or marketing site, we handle the full SEO stack alongside your maintenance.

Principles

Frequently Asked Questions

What we don't do

We don't sell backlink packages. We don't write AI-generated content and call it an SEO strategy. We don't promise page-one rankings on a timeline — anyone who does is selling you something that won't hold.

What we do instead

We do the technical and structural work that makes your site rankable, then build content on a foundation that lasts.

How is WPOPS SEO different from hiring an SEO agency?
Most SEO agencies identify issues and hand recommendations to a developer. Because WPOPS manages your WordPress site directly, we implement fixes ourselves — no handoff, no waiting, no issues sitting in a backlog for months. Technical SEO and wordpress maintenance happen in the same workflow.
Do you work on sites you don't maintain?
SEO projects are available as standalone engagements, but the best results come when SEO and maintenance are handled together. If you're on a WPOPS care plan, SEO work integrates directly into your existing site management.
Do you do SEO for WooCommerce stores?
Yes. WooCommerce SEO is a specific service we offer — product schema, category page optimisation, faceted navigation handling, and performance work specific to WooCommerce's page weight requirements.
Do you offer local SEO for service businesses?
Yes. Local SEO is one of our most common SEO engagements — location page structures, LocalBusiness schema, suburb or city-level keyword targeting, and Google Business Profile optimisation. We've run this for painting contractors, hospitality businesses, and service providers across Australia, the US, and the UK.
How is SEO work scoped and priced?
SEO projects are scoped after a discovery call and initial audit. Pricing depends on the size of the site, the volume of technical issues, and the content scope required. Get in touch and we'll audit your current situation before proposing anything.

Ready to Make Your WordPress Site Rankable?

SEO that starts with a technical audit, gets implemented by the same team managing your site, and reports in plain language — not vanity metrics.